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Webflow Pricing

November 6, 2024

A Complete Guide to Webflow pricing Site Plans, Workspaces, and Choosing the Right Option

Webflow is a powerful tool for designing, managing, and hosting professional websites, but choosing the right plan can feel a bit daunting.

Let's be honest, Webflow's pricing structure is almost comically complicated, so in this article, let us help you navigate the different options Webflow provides.

At Lighthouse Digital, we work with Webflow daily, so we’re here to guide you through the pricing structure. This article will break down Site and Workspace Plans, cover the latest updates in bandwidth and CMS item limits, and help you identify which plan is best for your needs, whether you’re an individual freelancer, a small business, a growing agency, or a large enterprise.

The Two Main Categories of Webflow Plans

Webflow’s pricing structure is divided into two primary categories:

Site Plans: These plans are for individual websites. If you’re building a single site for personal use, a business, or an e-commerce store, you’ll need a Site Plan that offers specific resources and features for that website alone.

Workspace Plans: These are designed for teams or agencies managing multiple projects and websites. Workspace Plans offer collaboration tools, multi-site management, and enhanced team permissions, making them ideal for teams or freelancers juggling multiple clients.

Let’s take a closer look at each category.

Site Plans: Designed for Individual Sites

Site Plans focus on providing the resources and features necessary for a single website. They’re best for users who need to build and host one specific site. Webflow offers several tiers of Site Plans, each catering to different needs, from simple personal sites to high-traffic business websites.

Types of Site Plans and Who They’re Best For

Starter Plan (Free)

Best for: Simple, static websites for testing or learning.

Features: 2 pages, 20 CMS collections, 50 CMS items, 50 form submissions (lifetime), 1 GB bandwidth, free localization preview.

Who Should Choose This Plan: This plan is perfect if you’re just exploring Webflow and want to experiment without committing to a paid plan. It’s also useful for small portfolio sites or projects where CMS functionality isn’t critical.

Why You’d Choose It: It’s free! Ideal for learning and small-scale sites that don’t require complex features.

Basic Plan ($14/month, billed yearly)

Best for: Simple, static websites that don’t require a CMS.

Features: 150 pages, custom domain, 0 CMS collections/items, 500 form submissions per month, 50 GB bandwidth, surge protection.

Who Should Choose This Plan: Ideal for portfolios, small business websites, or brochure sites that don’t need dynamic content. If you’re creating a site that won’t require regular updates or heavy content management, this is a good option.

Why You’d Choose It: It’s the most affordable paid option for a hosted site, offering basic site-building features without the complexity or cost of a CMS.

CMS Plan ($23/month, billed yearly)

Best for: Content-driven websites needing dynamic content.

Features: 150 pages, custom domain, 20 CMS collections, 2,000 CMS items, 1,000 form submissions per month, 50 GB bandwidth, site search, surge protection, 3 editors.

Who Should Choose This Plan: If you’re running a blog, portfolio, or any website that requires a CMS for publishing content regularly, this plan is ideal. It’s suitable for small to medium-sized businesses looking to maintain a content-rich website.

Why You’d Choose It: The CMS functionality provides flexibility for building dynamic content structures, making it ideal for companies that regularly update their website with new content.

Business Plan ($39/month, billed yearly)

Best for: High-traffic websites that need enhanced performance and more CMS items.

Features: 300 pages, custom domain, 40 CMS collections, 10,000 CMS items, 2,500 form submissions per month, 100 GB bandwidth, enhanced CDN performance, site search, file upload, 10 editors.

Who Should Choose This Plan: This plan is great for businesses expecting significant traffic, like small-to-medium businesses with regular visitors, or sites with large amounts of content. The higher CMS and form limits make it ideal for businesses with a high level of engagement.

Why You’d Choose It: With greater bandwidth, CMS limits, and more editors, this plan supports growth, making it suitable for businesses that need a robust site with heavy traffic handling.

Enterprise Plan (Contact for Pricing)

Best for: Large, custom websites with high traffic and unique needs.

Features: Uncapped users, enterprise-ready scale, advanced collaboration, guaranteed SLA, enterprise security, customer success, and enterprise support.

Who Should Choose This Plan: Designed for large organizations or enterprises that require custom solutions for extensive content, security, and support needs.

Why You’d Choose It: If you have high-stakes requirements—such as custom security, priority support, and advanced collaboration—the Enterprise Plan is highly customizable to meet complex needs.

Choosing the Right Site Plan

Choosing the right Site Plan depends on the size, content needs, and expected traffic of your website:

Starter Plan: Good for learning or experimenting, without the need for hosting a full site.

Basic Plan: Perfect for small, static sites without the need for dynamic content.

CMS Plan: Ideal for content-rich sites, like blogs or small businesses.

Business Plan: Suited for high-traffic websites with more extensive content and engagement needs.

Enterprise Plan: Necessary for organizations with complex needs, requiring enterprise-level support and customization.

Workspace Plans: For Teams, Freelancers, and Agencies

Workspace Plans are designed for users managing multiple projects, allowing teams to collaborate across multiple sites. Each plan offers different levels of user capacity, collaboration tools, and project management features, making them ideal for freelancers, agencies, and enterprises.

Workspace Plans for Freelancers and Agencies

Starter Plan (Free)

Best for: Individual designers or those exploring Webflow’s capabilities.

Features: 1 user max, 2 staging sites on Webflow’s domain, 2 agency/freelancer guests, 2 free reviewers.

Who Should Choose This Plan: Suitable for those new to Webflow, without the need for full project management.

Why You’d Choose It: It’s free and provides basic functionality to explore Webflow’s capabilities without committing financially.

Freelancer Plan ($16/month per seat, billed yearly)

Best for: Solo designers or freelancers handling client projects.

Features: Up to 3 users, 10 staging sites, full CMS access, guest access, basic roles and permissions, 10 free reviewers.

Who Should Choose This Plan: Ideal for freelancers who work on multiple projects and need to share drafts with clients.

Why You’d Choose It: Provides essential tools for freelancers managing a small roster of clients, including CMS access and client feedback tools.

Agency Plan ($35/month per seat, billed yearly)

Best for: Agencies or teams working with multiple clients and projects.

Features: Up to 9 users, unlimited staging sites, full CMS access, guest access, advanced roles and permissions, shared libraries, 10 free reviewers.

Who Should Choose This Plan: Best for small to medium-sized agencies that handle several projects and require more complex collaboration tools.

Why You’d Choose It: The shared library feature and advanced permissions make this ideal for agencies managing a broad range of clients with different team needs.

Workspace Plans for In-House Teams

Core Plan ($19/month per seat, billed yearly)

Best for: Small in-house teams managing multiple projects.

Features: 3 users max, unlimited paid hosted sites, 10 staging sites, 50 CMS items per site, custom code, site password protection, code export, user roles & permissions.

Who Should Choose This Plan: Suitable for small teams that work collaboratively but don’t need the full suite of tools provided in the Growth Plan.

Why You’d Choose It: This plan provides flexibility for content and design editing, making it ideal for small collaborative teams.

Growth Plan ($49/month per seat, billed yearly)

Best for: Medium to large teams requiring advanced permissions and shared assets.

Features: Up to 9 users, unlimited staging sites, advanced roles & permissions, shared libraries, 10 free reviewers.

Who Should Choose This Plan: Suited for larger in-house teams that need structured collaboration and content management across multiple users.

Why You’d Choose It: The Growth Plan is ideal for larger teams needing collaborative tools and structured permissions to manage multiple sites or projects effectively.

Enterprise Workspace

Best for: Large organizations with extensive collaboration needs and security requirements.

Features: Uncapped users, enterprise-ready scale, guaranteed SLA, advanced collaboration, enterprise security.

Who Should Choose This Plan: Intended for corporations or large agencies with advanced needs in terms of security, scale, and support.

Why You’d Choose It: Provides the highest level of customization and security, making it suitable for enterprises managing mission-critical projects.

Final Thoughts: Choosing the Right Webflow Plan for You

Choosing between Site and Workspace Plans boils down to your specific needs:

Single Sites: Choose a Site Plan if you’re managing one website and need the right bandwidth, CMS capacity, and performance for that site.

Multiple Sites/Teams: Choose a Workspace Plan if you’re managing multiple projects, collaborating with a team, or working as part of an agency.

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